Networking Tips & Best Practices
Master the art of business networking and build meaningful professional relationships
Essential Networking Strategies
Follow these proven tips to make the most of your networking efforts and build a strong professional network
Set Clear Goals
Before attending any networking event, define what you want to achieve. Are you looking for clients, partnerships, or learning opportunities? Having clear objectives helps you make the most of your time.
Perfect Your Elevator Pitch
Develop a concise, compelling 30-second introduction that clearly explains who you are, what you do, and the value you provide. Practice until it feels natural, not rehearsed.
Focus on Building Relationships
Networking isn't about collecting business cards—it's about building genuine relationships. Focus on how you can help others rather than what you can get from them.
Follow the "Givers Gain" Philosophy
When you help others succeed, success comes back to you. Look for ways to provide value, make introductions, and share resources without expecting immediate returns.
Be Consistent
Regular attendance at networking events builds trust and familiarity. People do business with those they know, like, and trust—and that takes time and consistency.
Listen More Than You Talk
Ask thoughtful questions and genuinely listen to the answers. People appreciate when you show real interest in their business and challenges.
Follow Up Promptly
Within 24-48 hours of meeting someone, send a personalized follow-up message. Reference your conversation and suggest a next step, whether it's a coffee meeting or sharing a resource.
Track Your Networking Activities
Keep notes about the people you meet, when you met them, and what you discussed. This helps you follow up meaningfully and build stronger relationships over time.
How to Run Effective Online Networking Events
Virtual networking has become essential in today's business world. Here's how to create engaging and productive online networking events that drive real connections.
Choose the Right Platform
Select a reliable video conferencing platform that supports your group size and features. Zoom, Google Meet, and Microsoft Teams are popular choices with breakout rooms, screen sharing, and recording capabilities.
Schedule Strategically
Pick times that work across time zones if hosting national events. Consider early morning or lunch hours for better attendance. Send calendar invites with clear joining instructions at least a week in advance.
Use Breakout Rooms
Split large groups into smaller breakout rooms of 3-5 people for deeper conversations. Rotate participants every 10-15 minutes to maximize connections. This mimics the table-hopping of in-person events.
Enable Chat Features
Encourage participants to use chat for introductions, sharing links, and asking questions. This keeps engagement high and helps quieter members participate. Save the chat log for follow-up.
Structure the Agenda
Start with a brief welcome and icebreaker. Include timed segments for introductions (60-90 seconds each), focused networking sessions, and Q&A. Send the agenda in advance so attendees can prepare.
Facilitate Introductions
Use a structured format like "Name, Business, Who I'm Looking For." Display a timer on screen to keep introductions moving. Consider using a slide deck with each person's photo and info.
Follow Up Post-Event
Send a recap email with attendee list, shared resources, and next event date within 24 hours. Create a LinkedIn group or email list for ongoing connections. Share the recording if permitted.
Keep It Interactive
Use polls, Q&A features, and raise hand functions. Invite guest speakers or industry experts. Gamify with fun icebreakers like "Two Truths and a Lie" or "Show and Tell" with a business twist.
Quick Checklist for Online Events
- Test your internet connection and audio/video
- Send reminder emails 24 hours before
- Prepare ice breaker questions
- Have a co-host to manage technical issues
- Create a welcoming virtual background
- Prepare breakout room assignments
- Record the session (with permission)
- Follow up within 24 hours
Networking Etiquette
- ✓Arrive on time and stay for the entire event when possible
- ✓Bring plenty of business cards and keep them easily accessible
- ✓Dress appropriately for the event and industry
- ✓Put your phone away and give people your full attention
- ✓Don't monopolize someone's time—be aware of time and social cues
- ✓Introduce people to each other when you can make valuable connections
- ✓Don't pitch your services immediately—build rapport first
- ✓Always thank the organizers and acknowledge their effort
Conversation Starters
- 1"What brought you to this event today?"
- 2"What's the most exciting project you're working on right now?"
- 3"How did you get started in your industry?"
- 4"What's the biggest challenge your business is facing currently?"
- 5"Who would be an ideal client or connection for you?"
- 6"What do you enjoy most about your work?"
- 7"Are there any upcoming events or opportunities you're excited about?"
- 8"How can I help you with your business goals?"
The Golden Rule of Networking
"Your network is your net worth. The relationships you build today will be the foundation of your success tomorrow. Invest in people, not just transactions."